Archive for the ‘Around the Office’ Category

Try Your Hand at Writing

Friday, March 5th, 2010

As I was driving to work today a terrible thought hit me like a ton of bricks hitting the pavement from a fourth-story window: are we completely abandoning the art of handwriting?

that's my handwriting!When was the last time you wrote a letter to a friend…on actual paper? Paper, you might recall, is that wonderful, tangible thing that we all used to carry around in our book bags and briefcases. We used to feel the smooth sheets between our fingers and stare sheepishly at the blank canvases, fearful that at any moment the slightest twitch of a finger could ruin a perfectly crafted letter, poem or thank you note.

Now we send eCards, update Facebook profiles and send out tweets – tap, tap, click, click, wooosh – and there it goes into the digital space! Sure, you may still pick up a pen to write a check, sign your name on a receipt and jot down some quick notes here and there, but whatever happened to the calming act of sitting down at your desk, pulling out that blank sheet of paper and watching the ink bleed permanent meditations before your very eyes.

I’m not knocking the technological/green revolution. Not by any means. I just miss having letters I can hold and seeing people’s personalities come out in the swoop of an “e” or the curves of an “s.” These handwritten pieces may not be instant, they may not be all about SEO, but they’re pretty. And I like pretty things.

And here’s one other thing to think about. If students are taking notes on computers, sending emails, updating online statues etc., then what does that mean for our hardcopy future? Will we revert back to the days when just a few gifted scholars sat in large, quiet rooms recording history and literature in leather books?

This is what I think about on my way to work. That, and how much I love coffee.

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Mingle All the Way!

Thursday, December 17th, 2009

Two weeks ago, Gunn/Jerkens hosted the first-ever Social Media Mingle, a very exciting seminar for our clients and associates. At the event, we covered the trends, benefits and best practices of some of the most widely used social platforms. It was extremely fun, and we can’t wait to see what happens in the coming months.

WHOA! Added Bonus: During the presentation we shared a very insightful video on Social Media ROI from Socialnomics.

My co-presenter Steffan and I were anxious to see how the clients would embrace all of the info that was thrown before them, but we were tremendously pleased to hear the enthusiasm and gratitude in their responses. Thank you to all that attended, and please feel free to comment with any stories you’d like to share. After all, that’s what this is all about!

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Hi, Coolness!

Friday, December 11th, 2009

Check out this neat video – a look at how a computer functions from a human perspective.

Hi from Multitouch Barcelona on Vimeo.

It’s so cute, we just had to share!

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We (heart) the Holiday Spirit

Friday, December 11th, 2009

This year, instead of our traditional employee gift exchange, everybody here at Gunn/Jerkens will be donating a gift to Children Today, a local Long Beach charity that focuses on assisting homeless children. In addition, we’ll be volunteering for shifts at the charity’s gift store, which allows parents in need to “shop” for toys for their children as well as basic care items such as toiletries, towels and blankets. It’s a great program that helps make the holidays special for those that have hit hard times.

The goal of Children Today is “to increase the safety, stability and confidence of children facing homelessness, and provide quality early care and education programs absolutely free of charge.” They’ve opened two programs, Play House West and Play House North, free, licensed child development and daycare centers for children of ages six weeks to six years. As parents work on rebuilding their lives through programs at the Long Beach Multi-Service Center for the Homeless, they can feel confident that their children are being cared for in a safe, nurturing environment at no charge.

We feel very fortunate to be able to reach out to our local community, especially during the holiday season. If you’d like to learn more about Children Today, or if you’d like to make a donation, please visit childrentoday.org.

Home_logo

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Mingle Madness – Gunn/Jerkens Hosts Social Media “Conversation” in Long Beach

Monday, December 7th, 2009

I get a little nervous when I speak in front of a crowd (I’m not alone – I’m sure you’re familiar with the 1973 survey that found that 41% of the respondents listed “fear of public speaking” as their number one fear, while 19% listed “death”). So last week was replete with jitters and anxious preparation for our Social Media Mingle event on Thursday at the AVIA Hotel in Downtown Long Beach.

Guests came from all over the West Coast to discuss the benefits of Social Media and its most current trends. The moment finally arrived when the room was full of excited guests, and I was standing at the front, hoping that my enthusiasm for the topic would be contagious—and I think it was.

I got a ton of great questions during the presentation, which made for a terrific conversation complete with laughs, oohs and ahhs and interesting stories about the guests’ experiences with Social Media. It didn’t take long for me to relax and embrace the wonderful atmosphere that this dynamic group created. From ROI to best practices, we covered a lot of material. And yet, I feel like we could have continued for another three hours with ease.

It's Mingle Time!

Richard (our Media Director) was kind enough to indulge me with a little live-tweet experiment, posting questions, quotes and pictures from the event. It was so cool. I love trying out new things!

It was a great day and I am so proud of the entire Gunn/Jerkens team for putting on such a relevant, informative and fun event. I can’t wait for Gunn/Jerkens to host more events like this in the future. Considering how fast the technology changes and how drastically consumer culture (culture in general, really) is shifting, I know there will be plenty to keep the conversation going.

Thank you again to everyone!

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The Gunn/Jerkens Halloween Photo Contest Has Begun!

Wednesday, October 28th, 2009

Gunn/Jerkens is asking for your favorite Halloween costume photos. It’s super easy to enter and you have a chance of winning your choice of a bag filled with delicious chocolate or a $100 iTunes gift card!

Become a Fan & Enter!

Good luck!

NO PURCHASE OR PAYMENT IS NECESSARY TO ENTER OR WIN. Employees of Gunn/Jerkens are not eligible.  To be eligible, you must become a “Fan” of Gunn/Jerkens on Facebook. To enter, register with Facebook and post your photo submission to the Gunn/Jerkens Marketing & Advertising Fan Page Wall. Entries must be received by 11:59 pm PST on 11/13/09. One prize will be awarded. Winner will be notified on 11/17/09 via Facebook messaging system. Void where prohibited by law. ©2009 Gunn/Jerkens Marketing Communications.
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Surfing the Google Wave

Tuesday, October 20th, 2009

Surf's Up!

The invite-only test run of Google Wave sent folks into a frenzy last week, so I felt compelled to see what all the fuss was about. I received an invite from a friend and the two of us started experimenting with some of the functions.

Google Wave is an online tool for real-time communication and collaboration. A wave can be both a conversation and a document where people can discuss and work together using richly formatted text, photos, videos, maps, and more.

Using Google WaveAfter exploring for about 20 minutes, I was not impressed. In fact, I was frustrated. The “collaborative” element of the program would more accurately be described as “annoying.” When typing a message to someone, having a conversation or drafting a note, another user can watch as you make typos, and vice versa. What’s more, another user can go into the message you’re writing and add to it in real time. Not only is this whole process extremely agitating, but I’m not sure I see any convenience in it…at least not yet.

With such a small number of people with current access to Google Wave, getting acclimated to the tools and functions is fairly difficult. My hope is that with more testing and development Google Wave will prove to be a less complicated program and a more useful tool for businesses and everyday use. As it stands, I’m going to wait for a better swell to come in.

Have you tried it out yet? What did you think?

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Twitter Twacked!

Thursday, August 6th, 2009

twackedReal Office Conversation:

“Morning!”

“Why, good morning!”

“Hey, did you hear that Twitter got twacked?”

“It got what?”

“It got twacked…like hacked, only twittified. Twacked.”

“Wow, that’s twerrible.”

(…crickets….)

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The Write Stuff

Wednesday, July 22nd, 2009

Green Office Supplies!We’re always looking for new ways to conserve and protect our natural resources. Today we came across a great website that does some really creative things with recycled materials. For instance, these über-cool pencils are fabricated from recycled jeans—and you thought taking your old pair of Levi’s to the thrift store was being conscientious!

Visit the Green Earth Office Supply website for a ton of great other ways that you can convert your office space into a more eco-friendly (yet stylish) environment.

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