We were given the opportunity to conceptualize, design, animate and execute the concept of a unique LIFEstyle Quiz to help increase Brookfield’s Facebook fan base, encourage interaction and make the home finding process fun! We’re excited to announce that our client Brookfield Homes is providing an alternative way for potential homebuyers to find their new home with the launch of the new campaign.

Introducing the Brookfield Homes LIFEstyle Quiz!

This custom-designed Facebook tab allows consumers to match their unique lifestyle to the Brookfield community that best suits their needs, offering a personalized and interactive experience.

Consumers are greeted by a series of questions to help them find their perfect home.

Whether their idea of a fun weekend is riding a bike through town.  Soaking up sun at the beach. Or enjoying recreational activities in the neighborhood.

The quiz displays a community to complement any lifestyle and a fun animation to accompany each selected answer.

From lively characters to breezy palm trees and well-known cityscapes, every aspect of the animation and design reflects relevant San Diego landmarks as well as the exclusive lifestyle represented at each of the six Brookfield communities.

To view the Brookfield Homes custom Facebook tab, take the quiz or learn more about Brookfield’s San Diego homes, please visit Brookfield’s Facebook page.

To stay up to date on all the new and innovative happenings at Gunn|Jerkens, check back often, follow us on Twitter (@GunnJerkens) and “LIKE” us on Facebook.

Are you glued to your iPhone? Chatting, texting, emailing – you’re not the only one! Your cell phone goes everywhere you go – but it’s not just for talking! Learn to use the camera to take your best shot and get expert tips and techniques to create great photos in one relaxing weekend.

Join Scott Schilling, Mike Hall and Don Smith as they act as your guide to the Big Sur Coast while demonstrating and teaching their favorite camera and processing apps – including SlowShutter, Instagram and others. Plus, you’ll have an additional opportunity to receive training on individual and group portrait composition and posing tips.

Beginning Friday, May 4, you’ll enjoy a two-hour welcome evening presentation. Then May 5-6, you will have the opportunity to participate in 10 additional hours of instruction, presentations and training focusing on everything from vision to composition to balance when shooting pictures using your iPhone.

Once you’ve gathered a few tips and tricks, you’ll have ample time to practice your new skills with daily sunrise and sunset shoots in three scenic locations along the Big Sur coastline, including Point Lobos State Reserve and Garrapata State Park. Then, spend your evenings touring the Carmel and Greater Monterey areas – where you can relax, dine and more!

Whether you’re a beginner wanting to take everyday snapshots or an intermediate level photographer wanting to get creative with your mobile images, this workshop is guaranteed to show you just how powerful and creative your cell phone really is! So, grab your iPhone and spend one incredible getaway weekend learning to make your iPhone photos as cool as your phone!

For more information or to reserve your spot at the iPhone Photo Workshop, REGISTER HERE.

To stay up to date on all the new and innovative happenings at Gunn|Jerkens, check back often, follow us on Twitter (@GunnJerkens) and “LIKE” us on Facebook.

Kevin and Jen F. blew out the candles at this week’s birthday social–and with cream cheese-frosted Victorian white lace cake and mountains of fruit, it was definitely a great time!

HAPPY BIRTHDAY KEVIN AND JEN F.!

To stay up to date on all the new and innovative happenings at Gunn|Jerkens, check back often, follow us on Twitter (@GunnJerkens) and “LIKE” us on Facebook.

One of the biggest surprise new social platforms of 2011 has to be Pinterest. In fact, the innovative social space is one of the top ten most visited social networks today.

What is Pinterest? Pinterest is a simple image-based platform that allows users to create their own category boards on which relevant photos can be posted and shared. Users can also post photos to other people’s boards and follow other users based on similar interests like fashion, gardening or art design, for example.

Brands are also finding Pinterest to be a valuable tool to further connect with their consumer audiences. Here are 5 brands to keep an eye on that are leveraging the new social site to boost their fan engagement:

1. Nordstrom
2. Whole Foods
3. Better Homes & Gardens
4. West Elm
5. The Travel Channel

Check out each company’s Pinterest board to help gather ideas for how your brand can use this new social phenomenon.

To stay up to date on all the new and innovative happenings at Gunn|Jerkens, check back often, follow us on Twitter (@GunnJerkens) and “LIKE” us on Facebook.

Since 1986, Gunn|Jerkens’ award-winning client Pacific Dimensions, Inc. has designed and completed more than 1,000 environments within the residential and commercial development industry. From living and working to learning and enjoyment, each design has been carefully created to fit the needs of the customer and maximize functionality and beauty. Under the leadership of President and CEO Jennifer Elling, the company has showcased its work in Egypt, Mexico, China and the United States.

Recently, a top-name blogger from one of the most-read home and garden blogs, Centsational Girl, toured two of Pacific Dimensions’ model home projects. The outcome of this impromptu visit was a blog story dedicated to the tour experience and the elements of each room in the models that were most exceptional. Now Pacific Dimensions’ work is showcased to all the blog’s readers and across the internet – and that’s the marketing power of a great product!

To read the full Centsational Girl blog story about Pacific Dimensions, Inc.’s two design projects, click here.

Want to view more of the design work by Pacific Dimensions, click here.

To stay up to date on all the new and innovative happenings at Gunn|Jerkens, check back often, follow us on Twitter (@GunnJerkens) and “LIKE” us on Facebook.

If you’re wondering how we’re starting off the year, then wonder no more. Here are some interesting facts about our current state in the electronic world.

1. Social networking is king. Nearly 20% of online time is spent on social networking sites, which reach 82% of the population.
2. Traditional media takes a back seat. In the US, 15% of people read printed newspapers less because of their involvement in social media.
3. Social media supplies the news. Of users aged 18-24 in the US, 53% use their social networking sites as a main source to learn and keep up with the latest news.
4. Apple products lead the way. A whopping 92% of mobile purchases in the US were made using iPads and iPhones.
5. Instagram is on the rise. At the rate it’s going, Instagram will soon be the the world’s biggest mobile social network.

To check out some more statistics and interesting facts, take a look at this article.

Have you noticed anything comment-worthy about how we’re starting off the new year? We’d like to hear your thoughts!

To stay up to date on all the new and innovative happenings at Gunn|Jerkens, check back often, follow us on Twitter (@GunnJerkens) and “LIKE” us on Facebook.

The past 12 months have been filled with fun, laughter, innovation and hope, but now it’s time to move on to what’s next. With 2012 close on its heels, 2011 is at its end–which means preparing for everything that’s in store for the new year.

Social media was undoubtedly a huge part of 2011, and we don’t think it’s going anywhere any time soon. So to make sure you’ve got a head start for the year to come, we’ve got a couple of social media tips for you!

1. Join Google+. The social networking platform is still young, so now is a great time to get on board and ahead of the competition.
2. Don’t Forget the Links. With more people than ever on social networks, you can’t afford not to add links that lead back to your site and/or blog.
3. Button Up. Put social media buttons on your site, blog and emails so you can help others stay connected and help yourself get valuable traffic.
4. Add a Call to Action. If you want people to engage in your content, then ask.
5. More Is Better. Research shows that the more content you have, the more likely you are to get interaction.

To learn some more about social media tips, click here!

Do you have any tips? Let us know!

To everyone in the social media world, happy tweeting and posting for 2012 and Happy New Year from Gunn|Jerkens!

To stay up to date on all the new and innovative happenings at Gunn|Jerkens, check back often, follow us on Twitter (@GunnJerkens) and “LIKE” us on Facebook.

G|J collaborated with Shapell Homes to develop an innovative green/sustainable presentation within the Sage at Plum Canyon Ranch model complex. The eye-catching storefront design is filled with a multitude of energy-saving solutions that allow visitors to preview the products and eco-savings found in each new home.

Now, we’re excited to announce that the Sage at Plum Canyon Ranch community has been named Green Home Builder Magazine’s 2011 Community of the Year!

Congratulations to the Shapell team! Thank you for allowing G|J to think outside of the box – while delivering the money-saving and eco-friendly message.

To stay up to date on all the new and innovative happenings at Gunn|Jerkens, check back often, follow us on Twitter (@GunnJerkens) and “LIKE” us on Facebook.

We recently celebrated the season at the annual Gunn|Jerkens Holiday Extravaganza! Each year Linda surprises us with some sort of amazing adventure that is guaranteed to be both fun and sentimental – and this year was no exception!

For this holiday season, we all headed over to Wokcano Restaurant & Lounge in downtown Long Beach. After we all sat down, it was decided the time was right to give Linda her holiday gift. Wanting to do something new and creative, the G|J team spent several weeks before the party carefully planning, designing and producing a special project we knew Linda was sure to love. What was it you ask?

Collectively, we wrote, illustrated and produced a story book based on the classic fairytale Snow White & the Seven Dwarves. The G|J version is called Snow Gunn & the 13 Dwarves!

In it, we recount the history and growth of Gunn|Jerkens as well as the important roles we each play as team members here.

Linda was shocked and thrilled at the thoughtfulness that went into the gift. Touched by the gesture, she definitely cried tears of happiness, which made all the work well worth the effort!

After gift-giving, everyone enjoyed a scrumptious feast. It was a fantastic holiday party filled with great conversation, good food and even better memories!

Wishing everyone Happy Holidays from the G|J team!

To stay up to date on all the new and innovative happenings at Gunn|Jerkens, check back often, follow us on Twitter (@GunnJerkens) and “LIKE” us on Facebook.

Game On, Santa
In this Best Buy commercial, it looks like Santa has a little competition!

Chorus
Target gives new meaning to Christmas carolers.

Elf Yourself
Ever wonder what your family would look like if you were all elves? Wonder no more (thanks to OfficeMax).
Click here!

Rebecca Black Friday
Kohl’s uses one of the year’s most popular songs to promote holiday shopping.

Believe
Macy’s is using Augmented Reality for a fully-integrated campaign that runs across mobile, tablet, web and Facebook platforms–or so we believe.
Check it out here!

Have you seen any great holiday campaigns? Let us know!

To stay up to date on all the new and innovative happenings at Gunn|Jerkens, check back often, follow us on Twitter (@GunnJerkens) and “LIKE” us on Facebook.