A Canadian research company called Sysomos recently did a study on social media and its influences. What did it find? Who is the most influential? The results may surprise you.
The company came to the conclusion that one of the most influential people in social media is…(drum roll please)…Justin Beiber. While this may not exactly be shocking news, it becomes much more interesting when you factor in the claim that not only does social media find him more popular than President Obama, but also that at times during the Libyan uprisings, Bieber was still pulling in more influence than Libya.
Check out the study here.